agnomination

Century Dictionary and Cyclopedia

1. n. An additional name or title; a name added to another, as expressive of some act, achievement, etc.; a surname.
2. n. Resemblance in sound between one word and another, especially by alliteration; also, the practice of using in close proximity to one another words which resemble each other in sound (see annomination): as, “Scott of Scotstarvet's Staggering State of Scots Statesmen.”

Wiktionary

1. n. rhetoric A paronomasia, or allusion of one word to another
2. n. rhetoric An alliteration.
3. n. rhetoric polyptoton.
4. n. rhetoric Assigning to a proper name its literal or homophonic meaning.

GNU Webster's 1913

1. n. rare A surname.
2. n. Paronomasia; also, alliteration; annomination.