commoditization

• “Our understanding is that there is a long-term commoditization movement which reveals itself through at least three business configurations: the first one is offshore outsourcing, the second open source and the third, emerging now, is cloud computing.”

  www.ow2.org

• “Since the Industrial Revolution began, jobs and skills have steadily been eroded by the inexorable process of what has become known as commoditization.”

  The Huffington Post: Nick Jefferson: Smile. They Can't Commoditize Creativity.

• “In an internal memo that later became public, Mr. Schultz conceded earlier this year that there had been a "watering down of the Starbucks experience, and what some might call the commoditization of our brand.”

  What does it take to get a real cup around here?

• “This overall process can be termed commoditization.”

  Simon & Schuster: Managing with Dual Strategies

• “Starbucks founder and chairman Howard Schultz wrote a memo to his top managers describing in detail how the chain's unprecedented expansion had led to many little compromises that, combined have led, in his words, "to the watering down of the Starbucks experience, and, what some might call the commoditization of our brand.”

  Inc.com

• “Unlike commoditization which is altogether common.”

  Marketing

• “In it, he criticized American schools, American society and its "commoditization" of women, and the excess of individualism in the West.”

  The Moderate Taliban???

• “However, in sectors outside these life science industries competition leads to an emphasis on differentiation based on price and therefore to a degree of commoditization which is ultimately unwelcome in most business sectors.”

  Latest News from SYS-CON MEDIA

• “But still, I feel just a smidgen of discomfort about what appears to be a kind of commoditization of the handmade movement.”

  Blog updates

• “Sony, for example, citing not only overall slowdown in consumer spending, but also the "commoditization" of consumer electronics, is at last taking real action to spur its”

  Supply Chain Digest

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