from The American Heritage® Dictionary of the English Language, 5th Edition.

  • noun A restrained, low-pressure method of selling or promotion.

from Wiktionary, Creative Commons Attribution/Share-Alike License.

  • noun A sales technique which is quietly persuasive and subtle; seeking to convince the buyer without being forceful.

from WordNet 3.0 Copyright 2006 by Princeton University. All rights reserved.

  • noun suggestive or persuasive advertising


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