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Definitions

American Heritage® Dictionary of the English Language, Fourth Edition

  1. n. The act or process of buying and selling in a market.
  2. n. The commercial functions involved in transferring goods from producer to consumer.

Century Dictionary and Cyclopedia

  1. n. The act of going to or transacting business in a market.
  2. n. That which is bought or sold; a supply of commodities from a market.

Wiktionary

  1. v. present participle of market.
  2. n. Buying and selling in a market.
  3. n. uncountable The promotion, distribution and selling of a product or service; includes market research and advertising.
  4. n. archaic earlier (until the 1920’s), shopping, going to market.

GNU Webster's 1913

  1. n. The act of selling or of purchasing in, or as in, a market.
  2. n. Articles in, or from, a market; supplies.
  3. n. The activities required by a producer to sell his products, including advertising, storing, taking orders, and distribution to vendors or individuals.

WordNet 3.0

  1. n. shopping at a market
  2. n. the exchange of goods for an agreed sum of money
  3. n. the commercial processes involved in promoting and selling and distributing a product or service

Examples

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Lists

These user-created lists contain the word ‘marketing’.

Comments

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  • reesetee There you go. Jan 18, 2008

  • vanishedone I think they ended up with murketing. Jan 18, 2008

  • reesetee Wow. They really marketed the definition of marketing, didn't they? Jan 18, 2008

  • yarb Marketing really is unbelievable bollocks, isn't it? Jan 18, 2008

  • vanishedone According to the linked article, the 'new definition includes the role marketing plays within society at large, and defines marketing as a science, educational process and a philosophy — not just a management system. It also expands the previous scope of the term to incorporate the concept that one can market something to "do good."'

    Is it not working, then...? Jan 18, 2008

  • asativum So when the mugger says: "Your money or your life!" that's marketing? I mean, he's giving a set of instructions for creating an offering that has value for his, well, customer... What's wrong with the traditional definition: Stuff you say to get people to buy (into) things. Jan 18, 2008

  • uselessness Buncha meaningless jargon. The "official" American Marketing Association, eh? Well who appointed them Judge Judy and executioner? Jan 18, 2008

  • vanishedone Marketing has been redefined. The official American Marketing Association definition is now:

    Marketing is the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large.


    Right... Jan 18, 2008

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‘marketing’ has been looked up 2369 times, added to 13 lists, commented on 8 times, and has a Scrabble score of 16.