semiotics

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In the language of semiotics, the tangibility analysis has shifted from a concern about the tangibility of the signifier-the physical configuration of matter that forms a symbol-to a concern about the tangibility of the signified-the informational content of or the thing represented by the symbol.

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Definitions (3)

Toggle American Heritage definitions American Heritage Dictionary (1)

  1. noun The theory and study of signs and symbols, especially as elements of language or other systems of communication, and comprising semantics, syntactics, and pragmatics.

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Examples (33)

  • Alas this proved too literally true however and he found with bitterness that certain aspects of her knowledge semiotics, for instance, and South American writers (currently chic topics in the MLA) — vastly outweighed his, a discrepancy she gleefully flaunted. —  The Lesson of Her Death
  • What was the word, semiotics or something like that. —  FSF,January2008
  • Can anyone help me understand "semiotics", types of signs, I don't get it? —  [Help] Most Recent Posts
  • HTML 5 are too great for decisions to be made in the absence of at least some input from those highly knowledgeable about linguistics, semantics, semiotics, and related fields. —  doggdot.us
  • Applying Se ioticstothe m Portrayal of Wom ninPrint e Adve ing rtis I can see the importance of symbolism in the acts of visual perception and communication I gain insights from looking at signs I will use the tools of semiotics: scrutinizing signs, symbols, meanings, and codes to analyze and come to conclusions —  Recently Uploaded Slideshows
 

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/simɪˈɑtɪks/
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