from The American Heritage® Dictionary of the English Language, 4th Edition

  • n. The act of repositing or the condition of being reposited.
  • n. The return of something, such as a bone, to its proper position.
  • transitive v. To place or put in a new position; position again.
  • transitive v. To update or change the marketing of (a product or service).

from Wiktionary, Creative Commons Attribution/Share-Alike License

  • v. To put into a new position

from the GNU version of the Collaborative International Dictionary of English

  • n. The act of repositing; a laying up.

from The Century Dictionary and Cyclopedia

  • n. The act of repositing, or laying up in safety.
  • n. The act of replacing, or restoring to its normal position; reduction.
  • n. In Scots law, retrocession, or the returning back of a right from the assignee to the person granting the right.

from WordNet 3.0 Copyright 2006 by Princeton University. All rights reserved.

  • v. change place or direction
  • v. place into another position
  • n. depositing in a warehouse


Sorry, no etymologies found.


  • Funding costs appear to be a problem, with Wachovia moving to "reposition" its portfolio of certificates of deposit and expand low-cost core deposits.

    Wachovia Posts $8.66 Billion Loss,

  • My little contest on how Democrats could "reposition" the Republicans generated a lot of response.

    Marketing In Crisis

  • But I also think, Larry, that most people probably recognize that among other things -- it's not the only thing in my opinion -- but among other things this book is designed to be, and in many ways is in the process of accomplishing, a kind of reposition of Senator Clinton in the political firmament.

    CNN Transcript Jun 12, 2003

  • His reasons were pretty logical and because if positioned that way, they may look good in dreamweaver or your own browser, but other browsers with different window sizes will "reposition" those divs and possible make everything unaligned.

  • Campbell's (NYSE: CPB) said the campaign is designed to "reposition" the soups in the simple meals category and to drive sales in that area.

    San Antonio Business News - Local San Antonio News | The San Antonio Business Journal

  • However, as a town, we in Vail, Colorado are faced not only with the imme­diate negative effects of the world around us but the fact that we need to "reposition" Vail in the minds of our customers and broaden our econom­ic base beyond high-end outdoor sports and recreation.

    The Vail Trail - All Sections

  • "reposition" South African Airways, but the issue of the carrier's pension fund had to be resolved first.

    ANC Daily News Briefing

  • 1987, The National Pork Board decided they needed to "reposition" their product.

    North Coast Journal Comments

  • Borders President Mike Edwards said the company "does not have the capital resources it needs to be a viable competitor and which are essential for it to move forward with its business strategy to reposition itself successfully for the long term."

    Borders files bankruptcy and plans to close 30% of stores as book market changes

  • The new sub-brand is part of the German luxury-car maker's ambitious plans to reposition its high-powered marque in a still nascent market.

    BMW Unveils 'i' Sub-Brand


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