contextual

• They tend to be contextual, holistic thinkers, what I call web thinkers. —  Helen Fisher tells us why we love + cheat
• If the message is hyper targeted and contextual, the frequency or inventory management will not be issues.
• Ever notice that a lot of those little ads are anything but contextual, and actually quite generic? —  Recovering Journalist
• They had just come up with their version of contextual-text advertisng system. —  GigaOM Network
• Google's success is predicated on the fact that traditional forms of advertising are less effective than paid search, contextual, and other, more measurable, online ads. —  TechCrunch

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