payola

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“
The frustrating irony is that the chains and indies who are protesting this marketing technique are incredibly fickle about their support for small presses; as a small press publisher I can attest to how hard it is to get shelf space unless the marketing budget includes plenty of payola, that is, co-opt money.

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Definitions (3)

Toggle American Heritage definitions American Heritage Dictionary (2)

  1. noun Bribery of an influential person in exchange for the promotion of a product or service, such that of disc jockeys for the promotion of records.
  2. noun A bribe or a number of bribes given to an influential person in exchange for a promotion of a product or service: "I do not mean to imply that most Wall Street analysts typically receive payola for touting particular stocks” (Burton G. Malkiel).

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Examples (27)

  • ;Tell Griffin Scope to release the boy, ; I said I don't know what you're talking about, ; he replied without an iota of conviction Graft, payola, on the take. —  tell No one
  • "I don't know what you're talking about," he replied without an iota of conviction Graft, payola, on the take. —  Tell No One by Harlan Coben
  • (See also: ozoner) payola -- bribery or under-the-table payments; "The proliferation of payola rocked the music industry in the 1950s." —  Variety.com
  • Objective reporting impossible if media gets payola, admits official —  Davao Today
  • Well, nevermind, that's Chicago, that doesn't count unless accepting payola is an executive decision. —  Latest Articles
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Roget's II Roget's II: The New Thesaurus

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Roget's II: The New Thesaurus, Third Edition by the Editors of the American Heritage® Dictionary. Copyright © 2003, 1995 by Houghton Mifflin Harcourt Publishing Company. Published by Houghton Mifflin Harcourt Publishing Company. All rights reserved.

Etymologies (1)

Toggle American Heritage etymologies American Heritage Dictionary (1)

  1. Probably pay(off) + -ola, suff.; see crapola.
 

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