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  1. hoopla love

Definitions

American Heritage® Dictionary of the English Language, Fourth Edition

  1. n. Boisterous, jovial commotion or excitement.
  2. n. Extravagant publicity: The new sedan was introduced to the public with much hoopla.
  3. n. Informal Talk intended to mislead or confuse.

Wiktionary

  1. n. a bustling to-do
  2. n. excited speech or noise, usually loud
  3. n. a carnival game in which the player attempts to throw hoops around pegs

WordNet 3.0

  1. n. blatant or sensational promotion

Etymologies

  1. Perhaps from French houp-là, upsy-daisy! : houp (of imitative origin) + , there; see voilà. (American Heritage® Dictionary of the English Language, Fourth Edition)

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‘hoopla’ has been looked up 1833 times, loved by 4 people, added to 20 lists, and has a Scrabble score of 11.