from Wiktionary, Creative Commons Attribution/Share-Alike License
- n. process in which a mark, usually a symbol or ornamental pattern, is burned into the skin of a living person or animal
- v. Present participle of brand.
from WordNet 3.0 Copyright 2006 by Princeton University. All rights reserved.
- n. the act of stigmatizing
Sorry, no etymologies found.
I admit that the term branding suggests something other than what happened, my first image was of some sort of cross shaped device that burned the image into the skin.
When using the term branding, I prefer to think about it as identity and behaviour.
I wouldn't look to her for thoughtful looks at the small problems facing patients double-billed by hospitals, giant corporations, in fact, who often charge $150 facility (or in some cases, emergency room) fees in addition to outrageous doctor fees just because a physician chooses to practice inside a hospital-owned professional building a few blocks from the actual hospital building -- what I call the branding-inspired Mayo Clinic model.
And then third, there really is this issue not only of how voters view her but also what they call the branding of Barack Obama.
Certain legal events in the lifecycle of the company - what I call branding moments - provide opportunities for firms to signal company values to these early adopters.
How To Discover and Build Your Author Brand If you think branding is a business marketing term ...
For example, the SPROUT branding is very feminine as our main demographic is businesswomen.
I work in Marketing & PR and believe that branding is one of the most useful cross-over commercial strategies that can (and should!) be employed by creative professionals.
Hey Jo – great post, I think that personal branding is a very important topic.
Nobody believes you (the only Bill branding is under the tongue).
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