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Definitions

American Heritage® Dictionary of the English Language, Fourth Edition

  1. n. A name, symbol, or other device identifying a product, officially registered and legally restricted to the use of the owner or manufacturer.
  2. n. A distinctive characteristic by which a person or thing comes to be known: the shuffle and snicker that became the comedian's trademark.
  3. v. To label (a product) with proprietary identification.
  4. v. To register (something) as a trademark.

Wiktionary

  1. adj. informal distinctive, characteristic, signature
  2. n. A word, symbol, or phrase used to identify a particular company's product and differentiate it from other companies' products.
  3. n. Any proprietary business, product or service name.
  4. v. To register something as a trademark.
  5. v. To so label a product.

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‘trademark’ has been looked up 1909 times, added to 10 lists, commented on 2 times, and has a Scrabble score of 16.