from The American Heritage® Dictionary of the English Language, 4th Edition
- n. An advertisement promoting the interests or opinions of a corporate sponsor, often presented in such a way as to resemble an editorial.
from Wiktionary, Creative Commons Attribution/Share-Alike License
- n. An advertisement written in the form of an objective editorial, presented in a printed publication, and usually designed to look like a legitimate and independent news article.
from WordNet 3.0 Copyright 2006 by Princeton University. All rights reserved.
- n. an advertisement that is written and presented in the style of an editorial or journalistic report
adver(tisement) + (edi)torial.(American Heritage® Dictionary of the English Language, Fourth Edition)
Blend of advertisement and editorial (Wiktionary)